Marketing Sovversivo - ovisrevvoS gnitekraM
storie di marketing che hanno cambiato i mercati
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Marketing Sovversivo - ovisrevvoS gnitekraM
Post aggiunto da Norman Cescut il 14 Febbraio 2011 alle 11:45
Post aggiunto da Marcello Cividini il 15 Febbraio 2009 alle 18:45 — 4 Commenti
The future belongs to CLEAN SLATE BRANDS. Thanks to a whole host of exceptional, newer, better, faster, eco-friendlier, more transparent and responsive brands, consumers are increasingly favoring unproven and unknown brands without heritage and history. Featuring Wewi, SmartThings, 2go, Snapchat and more... plus insights into what all brands can learn from CLEAN SLATE BRANDS.
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Expect a boom in products 'Made in Asia, for Asia, by Asia', driven by rising expectations among Asian consumers and an avalanche of best-in-class products and services from Asian brands. Learn LOCALIZASIAN lessons from brands such as LG, WeChat, HTC and Tsingtao...
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Many of South & Central America´s newly empowered consumers are enthusiastically supporting (if not working with) brands that don´t close their eyes to social inequality. Learn from brands and non-profits such as Buchanan's, Techo, and the 'Satisfeito' restaurant initiative...
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The accelerating pace of innovation in the consumer arena means everyone (from Berlin to Bogotá) is now at times, if not constantly, a VIRGIN CONSUMER – unfamiliar with many of the products, services, apps, experiences or brands they encounter every day. As VIRGIN CONSUMERS experiment more than ever, we consider how all brands can adopt a VIRGIN mindset. Learn from the likes of BMW, Nike, Lytro and more...
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2013 will be the perfect storm of necessity and opportunity, and those who understand & cater to changing consumer needs, desires and expectations, will forever have plenty of opportunity to profit. Dive into 10 trends that need to be on your radar for 2013, from CUSTOWNERS to FULL FRONTAL to CELEBRATION NATION...
Read 10 CRUCIAL CONSUMER TRENDS FOR 2013 »
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© 2013 Creato da Marcello Cividini.
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